Category: eBooks Converted and Formatted By Us
Author: Paul Jankowski
Price: 0

Description

As I participate in brand strategy sessions, review consumer behavior data and observe hundreds of branding initiatives, I am more convinced than ever that many of the major ad agencies and brand leaders do not understand the “New” Heartland beyond a handful of shallow insights and stereotypes. There is a great opportunity for brands to build strong relationships with the biggest and most loyal consumer segment in the country: 60% of US consumers live in the New Heartland. This book will help brand builders define and connect with the New Heartland consumer and embrace the role core values such as Faith, Community and Family plays in buying behavior.

Date insert: Saturday, 15 August 2020

Phone Call Alert! 

(Please read, thanks.) 

Old Timey Switchboard Operator Cartoon

 

Due to the COVID-19 onslaught, we currently cannot take incoming phone calls.  

 

A notification about phone calls:  due to the COVID-19 plague, we've significantly increased our incoming inquiries--nearly double our usual volume--and the number of incoming inquiries by phone has been literally overwhelming.  Although most writers will say that their call "will only take 15 minutes," the truth is, that after 10 years of doing this, most author inquiry calls take an hour.  45 minutes at best. I'm currently receiving 7-10 calls/day, and due to that, I've had to stop accepting incoming phone calls, which my voicemail will tell you. You can leave a message--I can't call you back without one--and if a call is needed, I will of course call you.  But we have very complete and extensive email replies, handouts and our website is very informative. Almost all the questions that I receive during a call are actually already answered on our site, or are, in fact, publishing questions, not questions about our services, what we do, what we offer, or the like.  I already handle between 90-130 emails/day, as it is. I can't handle that many emails and take 7-10 hours of calls each day. I can't. So, in order to be able to answer this huge email volume, to help the greatest number of people, with my time, I've had to stop accepting calls.  I'm sorry, but that's just how it is. I'm in the process of setting up a call-appointment function, for free 15-minute calls to answer questions from new prospective customers and longer paid sessions for folks who generally want consulting on "publishing," generally (and for prospective kids' book publishers, as a special category of paid consulting).  But that functionality isn't yet set up. I hope to get that working the 3rd week of July, sometime.  

Thank you for your understanding.